Dockers Footwear Teams With Rust-Oleum on ‘NeverWet’ Collection
NeverWet treated goods allow liquids to form nearly perfect spheres which roll off the surface, keeping items dry while also providing a self-cleaning property and maintaining the breathability of the material.
“Most of Dockers shoes contain some type of technology to enhance fit, comfort and easy care,” states Andy Gilbert, president of Genesco’s Licensed Brands division. “The decision to implement NeverWet into the line fits seamlessly with Dokers’ innovation philosophy.”
Dockers Footwear treated with NeverWet is available at Belk, J.C. Penney, Kohl’s and online at www.dockershoes.com