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NEWS & VIDEOS

  • News from The Materials Show

    The Northwest’s favorite materials and componentry show was back for another great event, August 15-16, 2018 at the Oregon Convention Center. Nearly 2,000 people walked the show floor, finding inspiration and making sales and connections with 300 vendors from around the world in the footwear and apparel industries.
    08/27/2018
    by NeverWet
    news
  • The Best Umbrella You Can Buy

    The Best Umbrella You Can Buy

    A rainy day can ruin your plans, your outfit, and your mood, but with a great umbrella in your hands, rain need not put a damper on the day. The Totes Compact NeverWet Umbrella is one of the top picks!
    04/17/2018
    by NeverWet
    news
  • Dockers Footwear Teams With Rust-Oleum on ‘NeverWet’ Collection

    Dockers Footwear Teams With Rust-Oleum on ‘NeverWet’ Collection

    Genesco’s Dockers Footwear announced a partnership with Rust-Oleum for a new “NeverWet” footwear treatment on select shoes in its line. NeverWet's superhydrophobic treatment dramatically repels water, oil, grease, mud, ice and other liquids.
    11/01/2017
    by NeverWet
    news
  • Technology On the Hunt with ScentLok

    Technology On the Hunt with ScentLok

    Stay Dry or Stay Quiet? When it comes to any apparel’s ability to keep hunters dry, the distinction between “water resistant” and “waterproof” is a tricky one.
    10/17/2017
    by NeverWet
    news
  • NeverWet Technology Repels Water, Muck and Mud

    NeverWet Technology Repels Water, Muck and Mud

    Hunting gear needs to stand up to whatever Mother Nature can dish out. This is why Realtree encourages mills that produce Realtree licensed fabric to select and apply NeverWet technology by Rust-Oleum.
    09/05/2017
    by NeverWet
    news
  • Scentlok unveils newest line of Full Season Taktix apparel with NeverWet

    Scentlok unveils newest line of Full Season Taktix apparel with NeverWet

    Scentlok announced its newest line of Full Season Taktix hunting apparel with NeverWet. The NeverWet superhydrophobic treatment sheds rain, allowing you to remain in the hunting stand longer in wet weather.
    09/05/2017
    by NeverWet
    news
  • Budge Introduces NeverWet Car & Boat Covers

    Budge Introduces NeverWet Car & Boat Covers

    The Rust-Oleum® NeverWet® Car Cover is unlike any other car cover on the market.
    09/05/2017
    by NeverWet
    news
  • BEARPAW Takes A Major Step Toward A Big European Expansion

    BEARPAW Takes A Major Step Toward A Big European Expansion

    BEARPAW, a leader in fashion footwear for men, women and children, has taken a big step towards expanding their presence in the European market.
    09/05/2017
    by NeverWet
    news
  • Stay Dry, Stay Relevant This Spring

    Stay Dry, Stay Relevant This Spring

    Umbrellas have become high tech. New and trending in umbrellas for 2017 - NeverWet Totes Brand Umbrella features a revolutionary water repellency technology, keeping it 4x drier! No more putting a wet umbrella on the car seat or bringing it into the office.
    03/22/2017
    by NeverWet
    news
  • Bearpaw Adds Stain Protection To Fall Footwear With NeverWet By Rust-Oleum

    Bearpaw Adds Stain Protection To Fall Footwear With NeverWet By Rust-Oleum

    Bearpaw is offering an extra layer of protection against the elements in an exclusive two-year partnership with NeverWet by Rust-Oleum. This will provide customers with damage protection from stains, discolorations and spotting.
    03/22/2017
    by NeverWet
    news
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